Your juicy subconscious….

Do you think that I can induce a chemical response in you, simply by the power of words and imagination?

To make the example a little clearer, I’d like to activate your saliva gland.

Try this video on YouTube, and see what effect it has on you.

This video is an example of the power of suggestion and our own imagination.

In our subconscious the hypothalamus regulates the chemical responses in the body and mind.

Every positive thought releases serotonin, the ‘feel-good hormone’ in the hypothalamus.


Rise & Shine uses detailed principles to flood the body with these positive hormones to wake you up feeling great. And what a positive thought that is!


Can be induced by creating suspense, all storytelling is dopamine creating, as you are always waiting and expecting. Rise & Shine plants positive seeds and suggestions using an array of styles including metaphors that are easily implanted and rarely removed.
With Dopamine in your bloodstream you now have more focus, more motivation, remember things in a better way with improved creative flow.


By creating empathy from the listener, we activate the release of oxytocin into the bloodstream.
The listener becomes more generous, trusts more and a bond is created to the storyteller, you can relate and empathise. The message becomes clear, and understood, you’re willing to take it on as you know that it is good, and you feel a heartfelt connection. You feel human.


The best way to release endorphins is to make the listener laugh, not so easy in a state of REM but Rise & Shine will make you feel good, releasing endorphins before you have even opened your eyes.
You will awake more creative, more relaxed, experiencing an enhanced state of focus.



Rise & Shine only plants positive seeds, but it’s worth mentioning a few of the negative hormones too.

Cortisol and Adrenaline

The thought processes often triggered by “fight or flight” response can also cause the following side effects.

  •  Stress
  • Anxiety
  • Depression
  • Irritability
  • Memory impairment

Cortisol and Adrenaline can simply be released with the sound of a traditional alarm clock noise – something many people use to wake them every day.


Negative thoughts, life’s stresses, thoughts from the night before, worries and concerns can all be reduced with Rise & Shine.

Imagination is a fantastic tool for positive transformation. Imagine waking up in the correct frame of mind. Every single day.

That’s what we set out to achieve with Rise & Shine.

Look out for our Crowdfunding campaign, coming soon!

Matthew Searle

Matthew Searle

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In Summary: An alarm clock designed to help you to have a fantastic day – to wake up feeling great. Crowdfunded, and in development.

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